Chip and Joanna Gaines to launch their own TV network

The Associated Press

6 years ago

In this March 29, 2016 photo, Joanna Gaines, left, and Chip Gaines pose for a portrait in New Y ... — In this March 29, 2016 photo, Joanna Gaines, left, and Chip Gaines pose for a portrait in New York to promote their home improvement show, “Fixer Upper,” on HGTV. (Brian Ach/Invision/AP)

In this March 29, 2016, file photo, Joanna and Chip Gaines pose for a portrait in New York. The lifestyle team of Chip and Joanna Gaines will launch their own Discovery-affiliated television network in the summer of 2020. (Brian Ach/Invision/AP, File)

NEW YORK — The lifestyle team of Chip and Joanna Gaines will launch their own Discovery-affiliated television network in the summer of 2020.

Discovery CEO David Zaslav announced the Gaines’ channel Wednesday prior to a sales presentation to advertisers. There’s no name yet. It will replace the current DIY network, which is seen in about 52 million homes in the United States.

No programming was revealed, except for reruns of “Fixer Upper,” the HGTV series that launched the Gaines’ media career. Discovery said topics that will be covered include community, home, garden, food and wellness.

Allison Page, who currently runs HGTV, will be president of the joint venture between Discovery and Magnolia, the Gaines’ company. There are also plans for a dedicated app and subscription streaming service.